Health & wellness fulfilment services
Precision fulfilment for a £27+ billion UK wellness market.
In health and wellness, fulfilment isn’t just logistics, it’s part of your brand promise. Our health and wellness fulfilment services are designed to protect trust at every stage. From supplements and skincare to wellness tech and personal care products, your customers expect accuracy, freshness, and on-time delivery. We’re here to make sure every order supports that trust through dependable health and wellness fulfilment services and expert handling.
Why it matters
The UK health & wellness market is valued at £27.6 billion (Statista, 2024). The vitamins, minerals & supplements (VMS) category alone accounts for £573 million (Kantar, 2023). Online sales of vitamins and supplements grew 22% YoY in 2023 (IRI Worldwide). Subscription-based supplement services have increased 37% YoY, driven by personalised nutrition trends. 68% of UK wellness consumers say late deliveries or missing items negatively impact their likelihood to reorder (Mintel, 2023).
Sector requirements & our solutions
Health brand needs
What we deliver
Compliance & traceability
Batch & expiry tracking; FEFO picking; lot control
Product integrity
Climate-controlled storage and careful handling for sensitive products
Regulatory adherence
Labelling to UK/EU standards; MHRA & food supplement compliance
Subscription accuracy
Automated scheduling and brand-consistent fulfilment
Scalability
Up to 800% surge capacity for launches, or seasonal demand
Multi-channel fulfilment
Unified fulfilment for D2C, marketplaces, and retail from one WMS
Batch & expiry control
Supplements often have short shelf lives; our WMS ensures FEFO compliance and reduces waste through efficient health eCommerce logistics.
Kitting & bundling
From starter kits to influencer packs, we curate without pre-kitting overheads, optimised for scalable fitness product fulfilment.
Climate-sensitive handling
Ideal for probiotics, oils, and supplements that need stable storage and temperature-controlled wellness product shipping.
Industry insight
FMCG Gurus (2024): 74% of supplement buyers would switch brands if deliveries are consistently late or incorrect.
GS1 UK research: Robust batch tracking reduces product loss by 32% in recall scenarios.
McKinsey: Subscription-based wellness brands can see up to 45% higher lifetime value, but only when fulfilment accuracy exceeds 99.5%.
Read our white papers
